高教类课件：广告策划与管理（第二版）.zip

[{"title":"（ 12 个子文件 6.48MB ） 高教类课件：广告策划与管理（第二版）.zip","children":[{"title":"高教类课件：广告策划与管理（第二版）","children":[{"title":"ch05广告策划与预算.ppt <span style='color:#111;'> 648.50KB </span>","children":null,"spread":false},{"title":"ch04广告心理.ppt <span style='color:#111;'> 743.00KB </span>","children":null,"spread":false},{"title":"ch07广告创意原理及方法.ppt <span style='color:#111;'> 1008.50KB </span>","children":null,"spread":false},{"title":"ch12广告规则与管理.ppt <span style='color:#111;'> 133.50KB </span>","children":null,"spread":false},{"title":"ch01导论.ppt <span style='color:#111;'> 632.00KB </span>","children":null,"spread":false},{"title":"ch11广告效果评估.ppt <span style='color:#111;'> 123.00KB </span>","children":null,"spread":false},{"title":"ch06广告主题策划.ppt <span style='color:#111;'> 237.50KB </span>","children":null,"spread":false},{"title":"ch03广告调研.ppt <span style='color:#111;'> 427.50KB </span>","children":null,"spread":false},{"title":"ch10广告媒体及选择.ppt <span style='color:#111;'> 1.92MB </span>","children":null,"spread":false},{"title":"ch08广告创意策略.ppt <span style='color:#111;'> 294.00KB </span>","children":null,"spread":false},{"title":"ch02广告组织.ppt <span style='color:#111;'> 687.50KB </span>","children":null,"spread":false},{"title":"ch09广告创作.ppt <span style='color:#111;'> 2.51MB </span>","children":null,"spread":false}],"spread":false}],"spread":true}]